Deteriorating

The “swipe to like/dislike” section is not really intuitive when trying to view additional pics. It takes too many clicks and reaches across the screen. From a UX design perspective, this needs improvement. Not every user hastily looks at one pic, then swipes. Some users view all pics and read profiles.

Doing away with “who’s viewed your profile” and making "invisible browsing" a baked-in feature now was a terrible decision. Like another review mentioned, it was a great way to meet people whom you potentially might not have ever come across. That knowledge of someone viewing your profile may help embolden some to send a message and spark something whereas before, timidness may have interfered. Browsing someones profile invisibly in the dating world is not useful and has no value attached to it. Its actually a bit creepy if you relate that to reality.

OkCupid feels a lot more hollow than it used to be.

My recommendations: Make it more intuitive with better UX design (especially on the swipe section), ease up on the swipe culture initiative entirely, give us the option of turning on/off "invisible browsing" and stay focused on personality building and matching.

tvieso about OkCupid Dating: Date Singles, v9.2.0